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This guide takes the AI website business model from my video and turns it into action. To use the same AI website builder I featured, try Coderick AI here →
This is a starting framework, not an income promise. The pricing, offers, and workflows are here to help you structure your own version of the business. Test what works in your market and focus on solving a real problem for the businesses you contact.
1. 25 Local Business Niches to Target
Roofers · Landscapers · Plumbers · Electricians · HVAC companies · Pressure washing · House cleaners · Carpet cleaners · Painters · Concrete contractors · Fence installers · Tree services · Auto detailers · Auto repair shops · Barbers · Hair salons · Nail salons · Restaurants · Food trucks · Photographers · Personal trainers · Movers · Pest-control companies · Pool cleaners · Handymen
Best prospects: good reviews + weak or no website + working phone number + active business.
2. The Google Maps Lead Checklist
Look for businesses with: no website listed, a broken or dated website, poor mobile experience, no obvious CTA, no quote/request form, missing service information, missing reviews or social proof — but an active Google Business Profile with multiple recent reviews.
Collect: business name, owner/contact name, phone, email, current website, Google Business Profile, services, city/service area, review count, top customer reviews, social media. That becomes the information used to generate their build.
3. The Cold-Call Script
"Hey, is this [BUSINESS NAME]? Awesome — my name is [NAME]. I came across you on Google and noticed your website either needs some updating or I couldn't find one. We build websites specifically for local businesses — I actually built one for you! I'd love to send it over so you can take a look. There's no commitment, no pressure. If you like what we built, we can talk about pricing. If not, no worries. Would you be open to taking a look? Great — what's the best email to send it to?"
4. Common Objection Responses
- "How much?" — "The example site is free to look at. If you decide you want us to finish it and make it yours, it's $500."
- "I'm not interested." — "No problem at all. Thanks for your time."
- "We already have someone." — "Totally understand. If you're happy with what you have, I wouldn't change anything."
- "Send me some information." — "Absolutely. What's the best email?"
Keep it simple. No manipulative objection gauntlet.
5. The Follow-Up Email
Subject: Website idea for [Business Name]
Hey [NAME], thanks for speaking with me. As promised, I put together a new website concept for [BUSINESS NAME]. You can take a look here: [LINK]. I focused on making it easy for potential customers to understand what you do and contact you quickly. If you'd like to use it, the site is $XYZ. I can also handle ongoing updates and maintenance for $XYZ/month if you'd rather not manage it yourself. Either way, I'd love to hear what you think. — [NAME]
6. The $500 Offer
Local Business Website Package — $500: customized website, mobile-friendly layout, service sections, customer reviews, click-to-call CTA, contact/quote form, business and service-area information, basic visual customization, published site. Adjust pricing based on scope, market, and complexity — $500 is an example, not a required price.
7. The $50/Month Maintenance Offer
$50/month: minor text changes, business-hours updates, new photos, service updates, basic content edits, website monitoring, simple ongoing support. Large redesigns or major features are separate projects.
8. Website Conversion Checklist
Before sending the site, check:
- Above the fold: immediately says what the business does, shows location/service area, strong CTA, phone number visible
- Trust: reviews, years in business, credentials, real business photos
- Offer: services clearly explained, benefits not generic filler, obvious reason to contact
- Conversion: call button, quote/request form, simple navigation, mobile-friendly layout
- Friction: no giant paragraphs, no confusing menus, no unnecessary pages, no fake information
9. The Master Coderick Prompt
Build a modern lead-generation website for [BUSINESS NAME], a [TYPE OF BUSINESS] serving [LOCATION].
The primary goal of this website is to help potential customers quickly understand the services offered, trust the business, and contact the company for [QUOTE / APPOINTMENT / CALL / RESERVATION].
Use the following business information:
- Business name: [ ]
- Location/service area: [ ]
- Phone: [ ]
- Email: [ ]
- Services: [ ]
- Google review information: [ ]
- Important business details: [ ]
Build a homepage that includes:
- Clear headline explaining the main service
- Strong call-to-action
- Services section
- Why choose us section
- Customer reviews/social proof
- Service-area section
- Contact or quote form
- Click-to-call functionality
Keep the copy clear, conversational, and focused on generating customer inquiries. Make the site responsive and easy to use on mobile. Do not invent credentials, reviews, statistics, pricing, or claims that were not provided.
That last line is extremely important.
10. Coderick Follow-Up Prompts
- Conversion: "Review this website from the perspective of a potential customer. Identify anything that could prevent them from contacting the business and improve those sections."
- Mobile: "Optimize the entire website for someone visiting from their phone after finding the business through Google."
- CTA: "Make the primary call-to-action more obvious throughout the website without making the design feel aggressive."
- Copy: "Rewrite the homepage copy to be simpler, more specific, and focused on the customer's problem."
- Trust: "Improve the trust-building sections using only the real business information and reviews I've provided. Do not invent any claims."
- Quote form: "Add a simple quote-request form asking for name, phone, email, service needed, location, and additional details."
- Local relevance: "Make the website feel specific to customers in [CITY/AREA] without keyword stuffing."
- Simplify: "Remove unnecessary sections and make the site feel like a simple local-business website designed to generate calls and quote requests."
11. Your First 10 Leads — Action Plan
Today: find 10 businesses. Qualify: legitimate operations with poor web presence. Contact: call all 10. The goal is not to sell 10 websites — the goal is simply to get "Sure, send me something." Then build only for the businesses that raise their hands.
12. Scaling the Model
Start solo → bring in help for outreach and builds → systematize with a small team. The model is the same at every level: find qualified businesses, build their site before they pay, show it to them, let the product sell itself.